The following are the basic components of Tom C's marketing programs. Programs are customized based on Sellers needs and type of property being sold. From this list, in consultation with you, the Seller, a customized marketing plan will be designed. The goal of this plan is to sell your home within the time you have
specified at the highest price possible.
- Place a "The Christensen Company" YARD SIGN on the property
- Perform a comprehensive COMPARATIVE MARKET ANALYSIS
- Enroll the property in the MULTIPLE LISTING SERVICE
- Post sale information to several sites on the WORLD WIDE WEB
- Alert market niche through email NEWSLETTER
- Write and place CLASSIFIED ADVERTISING to expose property
- NOTIFY NEIGHBORS that the property is on the market
- Promote the property to OTHER AGENTS
- Conduct OPEN HOUSE for prospects and associates
- CATER a Broker's luncheon tour
- CANVAS centers of influence to locate prospects
- Produce PROPERTY PROFILE GRAPHICS with color photographs
- Utilize a LOCKBOX to facilitate ease of showings
- MONITOR listing and sales activities to maintain competitive position in the marketplace
- Place SPECIAL FEATURES CARDS on property to point out highlights to prospects
- Analyze ALTERNATIVE FINANCING PLANS for prospects
- Prepare a HOMEBOOK to help show the property
- Include "KNOW YOUR NEIGHBORHOOD" proprietery maps and statistics
- Calculate HOMEOWNER'S ANALYSIS
- FOLLOW UP on showings to obtain prospects' reactions
- CONSULT REGULARLY with the homeowner to maximize marketing position
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